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Newborn Bundle Ideas: What to Put in a Baby Bundle

A newborn bundle puts a few useful things together around one theme, like coming home or a first keepsake. You can start from one of our ready-made newborn bundle sets or build your own from first-size pieces. Here's what to put in each.

Start with a ready-made set

See them all in Baby Clothing Sets & Gift Ideas.

What to put in a newborn bundle

A coming-home bundle

A keepsake bundle

A cozy bundle

A dress-up bundle

A holiday bundle

Tips for a newborn bundle parents will use

  • Pick one theme, like coming home, keepsakes or dress-up, so the gift feels put together.
  • Give clothes a size or two up, since many babies outgrow newborn sizes quickly. Our baby size guide shows the ranges.
  • Add a short note on how each item helps. It makes a simple bundle feel personal.
  • Want ideas by recipient instead? See our gift guide.

Items are packed individually, may arrive in separate parcels and are not gift-wrapped. Always follow age guidance on toys.

Newborn bundle FAQ

What should I put in a newborn bundle?

Pick one theme and two or three pieces that fit it. For example: a newborn-size romper and a set of beanies for coming home, a footprint kit and a soft cloth book as a keepsake, or a romper and headband set for dress-up.

What size should I choose for a newborn bundle?

Many babies outgrow newborn sizes quickly, so a size or two up is often the safer choice for a gift. Check the measurements on each product page and our baby size guide.

Should I buy a ready-made set or build my own bundle?

A ready-made set is quicker, because the pieces are chosen to go together. Building your own lets you mix clothing with a keepsake. Start with our newborn bundle sets and add one extra piece.

Will the bundle arrive together and gift-wrapped?

Items are packed individually and may arrive in separate parcels, and they are not gift-wrapped. If you need a gift by a particular date, contact us before ordering.

Ready to choose? Browse our newborn bundle sets.